WHY I FOUNDED FACET
Endlessly sourcing and vetting freelance writers who deliver disappointing content. They just don’t understand the company’s industry and audience.
Using AI to generate blog content that’s repetitive, uninspired, and not sophisticated enough for their discerning audience.
Focusing solely on SEO, resulting in awkward, keyword-stuffed content that only benefits the company — but doesn’t provide any value to the audience reading it.
Trying to manage content creation in-house (or completely on their own), but inevitably losing steam and missing out on all the benefits of consistent publishing.


In my 12+ years of experience, I’ve seen companies struggle with the same issues:
Law
Healthcare
Tech
Finance
Construction
Art and Design
Beauty
Fitness
WHO WE WORK WITH

THAT'S WHERE I COME IN
I take over companies’ content marketing and creation processes as their outsourced content department. But it’s deeper than that — I aim to become a true extension of your company, with a solid grasp on your brand voice, tone, industry, and customers.
I speak your audience’s language, and I expertly showcase your company’s knowledge — even in the most complex industries.
My content is a true reflection of your company’s brilliance — no freelancers, AI, or months-long publishing gaps. Just compelling, engaging content delivered on a regular basis.